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Article Marketing That's Effective |
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Written by Carrie Spry
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Wednesday, 16 September 2009 17:05 |
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You may know by now that Article Marketing is an extremely effective method of getting traffic to your site. Also, the more back links you have from these articles, the higher your page rank. The most difficult part is getting people to read your articles.
by CarrieSpry
You may know by now that Article Marketing is an extremely effective method of getting traffic to your site. Also, the more back links you have from these articles, the higher your page rank. The most difficult part is getting people to read your articles.
Title is key!! If your title doesn't catch the reader's attention, you won't have any readers. Before you commit to a title, try to make sure it is unique for tracking purposes by first searching for it in the search engines.
Creating an expert author is another important element. It's like branding the author. People are going to trust an author who writes for twenty different subject. They are more likely to follow someone who "specializes" in the topic they are interested in.
Another question is whether or not to use your own name. There isn't really a rule. Some people do, some people don't. It's really a question on how comfortable you feel using your own name.
When creating your articles, there a few things to consider in respect to content. To avoid duplicate content, you can manually write different versions of the same article and submit them manually. Or you can use tools that will generate 100's of different articles for you and even submit them.
Don't forget to use the author box efficiently. Placing two links will help maximize your exposure. Any more than two and most articles sites won't use your articles. One link should be to your homepage and the other should be to another location you wish readers to visit.
Using keywords for your link text is very important. Search engines associate your site with the text. Try not to use terms such as "click here".
One last thing to mention is that you should not expect to get loads of traffic from article marketing if you submit just one article. The key to article marketing is to submit many articles. Perhaps try creating one article per day, or at least 3 - 4 per week until your website is established.
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